December 8th, 2008

Smith & Wesson Security Services unveiling new lead-generation program for security dealers at the SHOT Show in Orlando

Dear Alarm Professional,

I want to wish you and your family a safe & happy holiday season from everyone at Smith & Wesson Security Services.

Now, some very big news...

January 15-18, Smith & Wesson Security Services is unveiling a powerful new lead-generation program for their authorized dealers at the SHOT Show in Orlando, Florida. This is the world’s largest tradeshow for firearms & sporting goods – and we’ll be showing firearms dealers how they can EASILY earn commissions by generating leads for security dealers like you!

Now, let me give you some background on the SHOT Show, so you know how big this unveiling really is...

• It’s the 23rd largest tradeshow in the US, out of 10,000 held every year
• Open only to gun dealers – general public is not admitted
• 30,000+ key decision makers in attendance
• Draws dealers from all 50 states, plus Canada

This is a huge opportunity!

Security dealers like you will have a whole new stream of leads coming in, which means increased revenue and even more referrals from there. Approved firearms dealers will simply display our marketing materials in their stores – attracting customers that already know the S&W brand and are looking for new types of personal protection. The materials will already have your name & contact info printed on the back!
 
Over 53,000 people attended the SHOT Show in 2008, so we expect a fast & furious launch of this lead-generation program!

As always, keep checking your email for more updates, and feel free to give me a call or email me at havin@smithwessonsecuritydealer.com to find out how to join the Smith & Wesson Authorized Security Dealer Network. Don’t hesitate to ask me any questions you have.


Regards,


Howard Avin
Vice President
Sales & Marketing
Smith & Wesson Security Services
(888) 600-1852 Ext. 158

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